Qantas Transforming Service System- Closer to Zero Waste

Presented by Sarah Guarino u3204469, Katelyn Franks u3173819, Tess Wieser u3172729 and Simone Toadldo U3096756 Service System Transformation and Wellbeing 11186 Welcome to our blog, Have you ever been concerned about the plastic issue and didn’t know how to help? Have you ever felt bad due to the amount of wastage you’re presented with when … Continue reading Qantas Transforming Service System- Closer to Zero Waste

Social Media Tactics- Online Sporting store

Hey there, This blog will provide advice to my friend on how she can use social media marketing tactics to launch an online sporting and equipment. These social media tactics will provide her with some tips and tricks on how you can stand out in a developed market and attract a consumer base. What is … Continue reading Social Media Tactics- Online Sporting store

How has Digital Technologies Impacted the Tourism Marketing Mix?

Hello again, Today’s blog will focus on the impact of internet and digital technologies on tourism industry marketing mix. I currently study a Bachelor of events and tourism management and it is important for me to understand how new technologies are impacting the industry. What is the marketing mix? A marketing mix is the set … Continue reading How has Digital Technologies Impacted the Tourism Marketing Mix?

Keep it Cleaner Innovative Business Model

Hello again, This week’s blog will explore innovation business model of Keep it Cleaner (KIC), KIC is an online lifestyle program that provides a fuss free platform incorporating HIIT, boxing, running, strength training, healthy meal plans and meditation that can easily be incorporated into your lifestyle without making strenuous sacrifices (KIC, 2019). “We’re all about … Continue reading Keep it Cleaner Innovative Business Model

Social Media- Do Celebrities Call all the Shots?

Hi there, This week will explore the increasingly rising social media marketing and how a Social Media Marketing Framework can be implemented by analysing Kylie Jenner Cosmetics and Westpac. “Our fascination with the personal and private lives others has given rise to the increasing capacity of social media to influence every aspect of human activity” … Continue reading Social Media- Do Celebrities Call all the Shots?

Petal and Pup Experience Good or Bad?

" Customers interactions with an organisation's website creates opportunities for positive experiences that can lead to long-term relationship building"Rose et al. 2011 This quote made me think of how much impact organisation’s websites and digital presence had an impact on my relationship with their brand. When thinking about my purchasing behaviours I always research brands … Continue reading Petal and Pup Experience Good or Bad?